{
  "name": "social-trend-analysis",
  "displayName": "社媒趋势与热度分析",
  "description": "综合TikTok和Instagram数据，分析品类社媒趋势、热度走向和内容生态",
  "category": "social-voc",
  "version": "1.3.0",
  "type": "analysis",
  "parameters": {
    "tiktokCategoryVoc": {
      "type": "object",
      "required": true,
      "description": "tiktok-category-voc 输出数据"
    },
    "tiktokBrandVoc": {
      "type": "object",
      "required": true,
      "description": "tiktok-brand-voc 输出数据"
    },
    "instagramBrandVoc": {
      "type": "object",
      "required": true,
      "description": "instagram-brand-voc 输出数据"
    },
    "categoryKeyword": {
      "type": "string",
      "required": true,
      "description": "品类关键词"
    }
  },
  "pipeline": [
    {
      "step": 1,
      "name": "跨平台热度对比",
      "type": "compute",
      "logic": "comparePlatforms(tiktokCategoryVoc, instagramBrandVoc)",
      "algorithm": {
        "tiktokHeat": "totalPlayCount + avgEngagementRate + hashtagViewCount",
        "instagramHeat": "totalFollowers + avgEngagementRate + avgLikeCount",
        "comparison": "对比两个平台的品类热度/互动质量/内容形式偏好"
      },
      "output": "platformComparison"
    },
    {
      "step": 2,
      "name": "趋势话题识别",
      "type": "compute",
      "logic": "identifyTrends(tiktokCategoryVoc, tiktokBrandVoc, instagramBrandVoc)",
      "algorithm": {
        "topicMerge": "合并TikTok视频desc高频词 + IG帖子caption高频hashtag",
        "trendScore": "trendScore = viewCount*0.3 + engagementRate*0.3 + recentGrowth*0.4",
        "classify": "分类为: 产品趋势/使用场景/内容形式/季节性热点"
      },
      "output": "trends"
    },
    {
      "step": 3,
      "name": "品牌社媒综合排名",
      "type": "compute",
      "logic": "rankBrandSocial(tiktokBrandVoc, instagramBrandVoc)",
      "algorithm": {
        "socialScore": "socialScore = tkFollowers*0.2 + tkEngagement*0.2 + igFollowers*0.2 + igEngagement*0.2 + postFrequency*0.1 + contentQuality*0.1",
        "ranking": "按socialScore降序排名",
        "insights": "每个品牌的社媒策略特点: TikTok偏重型/IG偏重型/双平台均衡型"
      },
      "output": "brandRanking"
    },
    {
      "step": 4,
      "name": "内容机会发现",
      "type": "compute",
      "logic": "findContentOpportunities(tiktokCategoryVoc, instagramBrandVoc)",
      "algorithm": {
        "gapAnalysis": "品类热门话题 vs 品牌已覆盖话题 → 发现未覆盖热点",
        "formatGap": "当前品类爆款内容形式 vs 品牌已采用形式",
        "timingOpportunity": "热门发布时间 vs 品牌当前发布时间"
      },
      "output": "opportunities"
    },
    {
      "step": 5,
      "name": "优先级行动清单",
      "type": "compute",
      "logic": "computeActions(platformComparison, trends, brandRanking, opportunities)",
      "algorithm": {
        "priorityRules": [
          {
            "priority": "highest",
            "condition": "未覆盖热门话题存在",
            "action": "立即跟进未覆盖话题，发布相关内容",
            "deadline": "3天内"
          },
          {
            "priority": "high",
            "condition": "互动率低于品类平均",
            "action": "优化内容形式，参考品类爆款视频结构",
            "deadline": "7天内"
          },
          {
            "priority": "high",
            "condition": "发布频率低于竞品",
            "action": "提升发布频率至竞品平均水平",
            "deadline": "7天内"
          },
          {
            "priority": "medium",
            "condition": "双平台不均衡",
            "action": "在弱势平台增加内容布局",
            "deadline": "15天内"
          },
          {
            "priority": "medium",
            "condition": "always",
            "action": "建立KOL合作清单，筛选高互动率中腰部达人",
            "deadline": "15天内"
          }
        ]
      },
      "output": "actionItems"
    }
  ],
  "response": {
    "type": "object",
    "properties": {
      "platformComparison": {
        "type": "object",
        "description": "平台热度对比",
        "properties": {
          "tiktok": {
            "type": "object",
            "properties": {
              "totalPlays": {
                "type": "integer"
              },
              "avgEngagement": {
                "type": "number"
              }
            }
          },
          "instagram": {
            "type": "object",
            "properties": {
              "totalFollowers": {
                "type": "integer"
              },
              "avgEngagement": {
                "type": "number"
              }
            }
          },
          "dominantPlatform": {
            "type": "string"
          },
          "insight": {
            "type": "string"
          }
        }
      },
      "trendingTopics": {
        "type": "array",
        "description": "趋势话题列表",
        "items": {
          "type": "object",
          "properties": {
            "topic": {
              "type": "string"
            },
            "trendScore": {
              "type": "number"
            },
            "category": {
              "type": "string"
            },
            "platforms": {
              "type": "array"
            }
          }
        }
      },
      "brandSocialRanking": {
        "type": "array",
        "description": "品牌社媒排名",
        "items": {
          "type": "object",
          "properties": {
            "brand": {
              "type": "string"
            },
            "socialScore": {
              "type": "number"
            },
            "strategyType": {
              "type": "string"
            }
          }
        }
      },
      "contentOpportunities": {
        "type": "array",
        "description": "内容机会点",
        "items": {
          "type": "object",
          "properties": {
            "opportunity": {
              "type": "string"
            },
            "platform": {
              "type": "string"
            },
            "priority": {
              "type": "string",
              "enum": [
                "high",
                "medium",
                "low"
              ]
            }
          }
        }
      },
      "audienceInsights": {
        "type": "object",
        "description": "受众洞察",
        "properties": {
          "topCommentThemes": {
            "type": "array"
          },
          "sentimentDistribution": {
            "type": "object"
          },
          "engagementPatterns": {
            "type": "object"
          }
        }
      },
      "actionItems": {
        "type": "array",
        "description": "优先级行动清单",
        "items": {
          "type": "object",
          "properties": {
            "priority": {
              "type": "string",
              "enum": [
                "highest",
                "high",
                "medium",
                "low"
              ]
            },
            "action": {
              "type": "string"
            },
            "deadline": {
              "type": "string"
            },
            "expectedResult": {
              "type": "string"
            }
          }
        }
      }
    }
  },
  "timeout": 120000,
  "retry": {
    "maxAttempts": 2,
    "delay": 1000,
    "backoffMultiplier": 2
  },
  "tokenConfig": {
    "type": "bearer",
    "configFile": "~/.openclaw/voc-credentials.json",
    "tokenField": "vocToken",
    "resolutionOrder": [
      "configFile"
    ],
    "apigId": "Vo3ROWEvDy",
    "paymentUrlResolution": {
      "description": "动态构建充值URL：在已存在 session token 时查出用户 objectId，拼接到专属充值页面",
      "steps": [
        "1. 从 voc-credentials.json 获取当前 session token",
        "2. 调用 GET https://server.fmode.cn/parse/users/me （Header: X-Parse-Application-Id: ncloudmaster, X-Parse-Session-Token: {token}）获取用户 objectId",
        "3. 拼接充值URL: https://app.fmode.cn/dev/apig-pay/?user={objectId}&apigid=Vo3ROWEvDy&fun_id=HOkkX72PMF",
        "4. 将该URL展示给用户，引导扫码支付"
      ],
      "userResolveEndpoint": "https://server.fmode.cn/parse/users/me",
      "userResolveHeaders": {
        "X-Parse-Application-Id": "ncloudmaster",
        "X-Parse-Session-Token": "{vocToken}"
      },
      "paymentBaseUrl": "https://app.fmode.cn/dev/apig-pay/",
      "paymentParams": {
        "user": "{resolvedUserId}",
        "apigid": "Vo3ROWEvDy",
        "fun_id": "HOkkX72PMF"
      },
      "balanceCheckEndpoint": "https://server.fmode.cn/api/apig/getApig"
    },
    "onMissing": {
      "action": "showPaymentQR",
      "qrCodeUrl": "https://app.fmode.cn/dev/apig-pay/?apigid=Vo3ROWEvDy&fun_id=HOkkX72PMF",
      "title": "扫码开通 VOC-AI 数据服务",
      "message": "此 Skill 需要有效的 API Token。请先打开充值页面完成登录和充值；当用户提供 session token 后，请由 OpenClaw 运行 node scripts/tools/set-voc-token.js <session-token> 写入 ~/.openclaw/voc-credentials.json 的 vocToken 字段，再重试当前 Skill。",
      "tokenSetupCommandTemplate": "node scripts/tools/set-voc-token.js {sessionToken}",
      "tokenSetupInstructions": "当用户完成登录和充值后，如果用户把 session token 发给你，请直接运行 node scripts/tools/set-voc-token.js <session-token> 写入 ~/.openclaw/voc-credentials.json，然后重试当前 Skill。"
    },
    "onBalanceInsufficient": {
      "action": "resolveUserThenShowPayment",
      "title": "VOC-AI Token 余额不足，请扫码充值",
      "message": "当前 Token 余额不足，我将为你生成专属充值链接，扫码支付后即可继续使用。"
    }
  },
  "errorHandling": {
    "balanceInsufficient": {
      "conditions": [
        {
          "responseField": "code",
          "operator": "in",
          "value": [
            -2,
            -3,
            -10,
            402,
            429
          ]
        },
        {
          "responseField": "msg",
          "operator": "contains",
          "value": [
            "余额不足",
            "insufficient",
            "balance",
            "quota",
            "没有开通",
            "权限或余额"
          ]
        },
        {
          "responseField": "mess",
          "operator": "contains",
          "value": [
            "余额不足",
            "insufficient",
            "balance",
            "quota",
            "没有开通",
            "权限或余额"
          ]
        },
        {
          "responseField": "message",
          "operator": "contains",
          "value": [
            "余额不足",
            "insufficient",
            "balance",
            "没有开通",
            "权限或余额"
          ]
        }
      ],
      "matchMode": "any",
      "trigger": "tokenConfig.onBalanceInsufficient"
    },
    "unauthorized": {
      "conditions": [
        {
          "responseField": "code",
          "operator": "in",
          "value": [
            401,
            403
          ]
        },
        {
          "responseField": "msg",
          "operator": "contains",
          "value": [
            "unauthorized",
            "token",
            "invalid",
            "auth"
          ]
        }
      ],
      "matchMode": "any",
      "trigger": "tokenConfig.onMissing"
    }
  }
}